Consumer Data

Reach consumers at their home address. Use a Consumer list to target individuals by data attributes like age, buying activity, or ethnicity. Consumer lists are updated every 30 to 60 days and are compiled from a variety of public record sources as well as proprietary and self-reported data. Personalization and targeting options include geographic, demographic, lifestyle, psychographic, and transactional selections.

Acxiom InfoBase® Consumer File        
The Acxiom InfoBase Consumer File is compiled from sources that include public records, real property data, transactional data, and more. Learn More

Last Updated: 7/10/2018
NCOA Expiration: 9/4/2018

Compact Consumer List        
The Compact Consumer List is compiled from sources that include consumer surveys, public records, purchase transactions, real estate data, and more. Learn More

Last Updated: 7/6/2018
NCOA Expiration: 9/4/2018

Epsilon TotalSource Plus™ Consumer File        
The Epsilon TotalSource Plus Consumer File is compiled from sources that include consumer response surveys, directories, questionnaire data, and more. Learn More

Last Updated: 6/22/2018
NCOA Expiration: 8/7/2018

Experian ConsumerView℠ Consumer File        
The Experian ConsumerView Consumer File is compiled from sources that include behavioral data, online activity, psychographic/lifestyle data, purchase transactions, and more. Learn More

Last Updated: 7/20/2018
NCOA Expiration: 8/22/2018

Resident Occupant Data

Reach every mailable residential and/or business address within a given geographical area. Use a Resident/Occupant list if your offer is general in nature and does not require extensive personalization or targeting. Resident/Occupant data, which is also referred to as Saturation Data, is updated monthly and is sourced directly from the United States Postal Service®. This type of data offers mailers an opportunity to receive substantial postal discounts based on the level of carrier route saturation that is achieved.

Compact Resident List        
The Compact Resident List is compiled from the United States Postal Service’s Zip + 4® Address database Learn More

Last Updated: 7/13/2018
NCOA Compliant

Business Data

Reach places of business at their mailing address. Use a Business list to target businesses by data attributes such as SIC codes, employee size, and sales volume. In most cases, Business lists are updated monthly and are compiled from a variety of public and private record sources including credit data, government registrations, legal filings, media/news resources, and professional journals. Extensive personalization and targeting options include geographic, firmagraphic, franchise, and title/job function selections.

Infogroup U.S. Business File        
The Infogroup U.S. Business File is compiled from corporate websites, new business filings, telephone directories, and more. Learn More

Last Updated: 7/17/2018
NCOA Expiration: 8/28/2018

HomeData Premiere Connects Business Hotline        
The HomeData Premiere Connects Business Hotline is compiled daily from more than 2,600 local and national telephone companies. Learn More

Last Updated: 7/18/2018
NCOA Unavailable

Targeted Data

Targeted Data identifies consumers that possess a specific quality. Use AccuData’s Targeted Data to identify verified homeowners, consumers that have just moved, or consumers that are preparing to move. Targeted lists are updated on a variable schedule and are compiled from a variety of public records sources including county recorder data, new utilities connections, and website registrations. Extensive personalization and targeting options include geographic, demographic, and psychographic selections.

Avrick Direct Combined New Mover File        
The Avrick Direct Combined New Mover File is compiled from three distinct sources that provide a significantly larger marketable universe. Learn More

Last Updated: 7/17/2018
NCOA Unavailable

Avrick Direct Pre-Mover File        
The Avrick Direct Pre-Mover File is compiled from county records, newspaper listings, and real estate-focused websites. Learn More

Last Updated: 7/17/2018
NCOA Unavailable

Avrick Direct New Movers List        
The Avrick Direct New Movers List is compiled from self-reported address changes to magazine subscription services. Learn More

Last Updated: 7/18/2018
NCOA Unavailable

HomeData New Homeowners Hotline        
The HomeData New Homeowners Hotline is compiled from deed recordings. Learn More

Last Updated: 7/17/2018
NCOA Unavailable

HomeData New Neighbor Connects Hotline        
The HomeData New Neighbor Connects Hotline is compiled from more than 2,600 local and national telephone companies. Learn More

Last Updated: 7/18/2018
NCOA Unavailable

Acxiom InfoBase® Real Property File        
The Acxiom InfoBase Real Property File is compiled from county assessor data, county recorder data, attributes from the Acxiom InfoBase Consumer File, and more. Learn More

Last Updated: 7/20/2018
NCOA Unavailable

Data Analytics

Target a customized prospect audience demographically similar to your best customers. Apply the intelligence of your loyalty database to positively impact your prospecting initiatives using AccuModel Data Analytics. AccuData’s proprietary, fully automated analytic solutions create a customer analysis report and prospect audience in minutes.

AccuModel SnapShot Descriptive Profile       
Statistically profile your best customers in an automated process that matches your loyalty list against a national compiled database to create a market penetration analysis. The resulting report highlights how your customers differ from those in the marketing universe. Snapshot then applies the intelligence of the penetration analysis to your target market to create a custom prospect audience that looks like your best customers.

AccuModel Response Predictive Model       
Quickly focus your marketing efforts on the prospects with the greatest probability to complete a desired action. AccuModel Response applies statistical modeling techniques to compare two groups of customer data (such as buyers and non-buyers) to identify their demographic differences, which are shared in a detailed report. Response then applies the algorithm to your target market to create a custom prospect audience most likely to buy, respond, or donate.

Data Services Portal

Access a variety of data services designed to improve the performance of your direct marketing campaigns.

Customer File Suppression       
Prevent the names of your current customers from appearing within the prospect lists you order on AccuLeads by using AccuData’s Customer File Suppression service.

Data Enhancement       
Develop a deeper understanding of your current customers, whether consumers or businesses, through the addition of valuable data attributes and contact details using AccuData’s Data Enhancement service.